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Face Filters
Away + Personal Project / AR
2021
objective
In 2021, Away launched a holiday campaign that celebrated the joy of travel, inviting people to explore destinations both near and far. As part of the campaign, I designed a range of holiday-themed AR filters to bring the magic of the holiday season to our customers, no matter where they were in the world.

Prior to making branded filters, I took the initiative during the pandemic to learn how to create AR filters. I knew that AR filters had the potential to enhance the customer experience and could be a fun new creative outlet, so I dedicated myself to developing this new skill. Here are some of my favorite filters.
credits
Gabriela Re = Creative Director
Ar filter
graphic design
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