Pepper, a creative production and artist agency, sought a refresh to refine its brand identity and online presence. I helped strengthen their existing design system by establishing clearer rules and use cases while introducing a refined color palette and structured image grids. This allowed Pepper to maintain its original identity while giving it a fresh, modern edge.

Building on this foundation, I designed and developed a new Squarespace website that seamlessly translated their updated look into an intuitive, visually compelling user experience. The site was crafted to be easily manageable, empowering the team to update and expand their platform as they grow.

To complete the ecosystem, I designed Google Docs templates for client presentations, ensuring consistency across all touchpoints. By elevating their visual identity and providing adaptable tools, this project set Pepper up for long-term growth while preserving the essence of their brand.